Motivation is a Scam (The "Thursday" Problem)

Everyone is an athlete on January 1st. Everyone is a bodybuilder on a Monday morning after a coffee.

It is easy to train when you are "motivated." It is easy to eat clean when you are "excited."

But excitement is an emotion. And emotions are weather. They change.

The "Thursday" Problem What happens on Thursday evening? You’re tired. It’s raining in Croydon. Your boss annoyed you. The "motivation" is gone. This is the moment of Drift.

Most people let the drift take the wheel. They skip the session. They order the takeaway. They say, "I'll start again Monday."

The Standard The "Everyday Athlete" does not rely on motivation. They rely on Standard.

We don't brush our teeth because we are "excited" to do it. We do it because we are the type of people who have clean teeth.

We don't train because we are "hyped." We train because we are the type of people who respect our bodies.

The Spirit of Decision The body obeys the mind. If you only train when you feel like it, you are a slave to your feelings. If you train when you don't feel like it, you are the master of your mechanics.

Stop waiting to "feel" ready. Decide.

Need accountability? My system is built to stop the drift. We track your reps, your check-ins, and your standards.

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JC